About mParticle: mParticle is the only data & integration platform for mobile. We make it easier than ever to add tools and services without the integration pain and hidden cost. mParticle is the data layer that enables app owners to move faster, achieve business objectives, and improve app stability & security. We don’t just make integrations easier, we cut to the root cause by addressing the challenges around data ownership and give app owners the tools to better control their data.