About Pipedrive: Pipedrive CRM is sales pipeline management software which is simple to use but yet very powerful. The software is used by companies such as LUXr, Kissmetrics, Fortumo, GrabCad, Udemy and Waze around the world. Pipedrive's roots are in direct sales. As sales managers and trainers, two of the co-founders experienced an increasing amount of pain with CRM software. There simply was no good solution for managing the company's sales pipeline.