Best in Class Planning Workflows: -planning and workflow tool -map content to buyer personas -plan out multifaceted campaigns -keep track of everything with automated calendar Collaborative Content Product: -Work corrabororatively accross departments, regions and product lines with intuitive production features. Powerful Analytics: -pinpoints how your content drawing leads, resulting conversions and moving customers through your pipeline. - draw a content roadmap based on results. - Rapis sharing with Stakeholders - Kapost Library Deep Amrketing Automation Integrations: -integrate with Marketo, Eloqua and Pardot. -create landing pages and nurture emails -track the progress of inbound and outbound efforts. Salesforce Integration -sync with sales team -track how peices of content were effective and which weren't among your sales colleagues.

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