SEMrush allows to see organic positions of competitor websites, as well as your own. Keyword reports allow to broaden your keyword database. Advertising Research Adsense allows you to see all advertisers and ad publishers as well as viewing the ads themselves, and much more. Domain vs. Domain Reports allows to perform a comparative analysis between different domains. SEMrush position tracking service allows observing the changes in position by multiple parameters.

Competitive Intelligence: Uncover the competition landscape by knowing your competitors’ PPC and Organic campaign strategies in seconds. Keyword Research: Build a profitable list of keywords using your competitors’ keywords and by accessing a massive database of related and similar terms and phrases. ROI Indicator : Pinpoint exactly the profitable keyword and ad-copy combinations of your competitors. Advanced Searches: Get the exact data you need by having powerful searching options such as searching by domain, keywords, destination URL and ad copy content. Budget Statistics: Know the ad spending of your target sites for you to benchmark your ad campaigns against other advertisers in your niche. Advanced Metrics: Measure the effectiveness of keywords based on gauging statistics such as Cost per Click, Search Volume, Position, and other valuable metrics. Market Reports: Get a detailed list of the top sites and keywords in the online industry.