Targeting & Segmentation : Identify better quality leads using data, profiles, and preferences. Campaign Management : Launch campaigns to support sales, events, renewals, and more. Sales Enablement : Align marketing and sales processes to boost revenue performance. Lead Management : Improve sales close rates when you score, assign, and nurture leads. Eloqua AppCloud : Reach to the cloud for marketing applications, services, and tools. Content Marketing : Manage, publish, and deliver engaging content in context. Marketing Measurement : View insights from dashboards and reports using marketing analytics. Social Marketing : Make social connections to grow your business with engagement and insight. Customer Lifecycle Marketing : Personalize campaigns to increase customer loyalty and grow revenue. Industry Solutions : Let our industry experience help power your industry success.

Easy to use and powerful integrated marketing tools for lead generation, drip nurturing and cross-channel personalized campaigns. Features include: - Mobile friendly landing page builder - Mobile friendly microsites - edit on the fly - SEO and PPC keyword & meta management - Powerful email marketing - mobile friendly templates, blasts, drips & nurturing - Integrated email list cleaning - maintain a high sender score - Unique domain, spf, mx record management - Optional unique IP available - pURL and QR code creation for direct mail lead generation - pURL landing page, microsite & text/SMS integration - Integrated reporting & analytics - Easy integration with Google Analytics & other reporting tools - Mailchimp, Salesforce, Hubspot & MS Dynamics integration