Features
• Support for Google, Facebook, Bing/Yahoo & Link
• All-in-one campaign management
• Campaign optimization tools
• Cross-network analytics and recurring reports
• Advanced conversion tracking
• Full-featured campaign creation
• Mobile-responsive design
• Support for 30+ ad types
• App library with first and third party apps
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Features
Campaign Management:
- Cross-channel editing:
Efficiently make changes across multiple channels.
- Audience targeting:
Efficiently target users by geo, interests, devices and more.
- Creative optimization:
Maximize financial lift with creative relevance
- Quality management :
Intelligently optimize for quality
- Search and social campaign expansion:
Profitably scale online advertising
programs.
Optimization:
- Predictive bidding for more control:
Powerful automation, complete user control.
- Multi-event conversion :
Maximize engagement, offline conversions, lifetime value & more.
- Accurate revenue attribution:
Optimize spend across multiple channels.
- Powerful forecasting :
Build “what-if” scenarios to maximize profit.
- Actionable recommendations:
Discover new revenue opportunities
Audience Marketing Suite:
- Streamlined Cross-Channel Campaign Management.
- Cross-Publisher Audience Creation Using the Marin Smart Pixel.
- Audience-Level Performance Reporting.
- Building Insights around Reporting Transparency.
-Cross-Publisher Bidding & Optimization.
Reporting & Analytics:
- Configurable executive dashboards
Instant, relevant insights.
- Automated reporting and alerts
Management by exception.
- Trend and outlier analysis, Visualize data with interactive charting.
- Dimension segmentation and analysis
Analyze data by custom categories.
- Cross-channel analytics and attribution,
Understanding interactions across channels.
-Strategic audience expansion via partner retargeting.
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