Targeting & Segmentation : Identify better quality leads using data, profiles, and preferences. Campaign Management : Launch campaigns to support sales, events, renewals, and more. Sales Enablement : Align marketing and sales processes to boost revenue performance. Lead Management : Improve sales close rates when you score, assign, and nurture leads. Eloqua AppCloud : Reach to the cloud for marketing applications, services, and tools. Content Marketing : Manage, publish, and deliver engaging content in context. Marketing Measurement : View insights from dashboards and reports using marketing analytics. Social Marketing : Make social connections to grow your business with engagement and insight. Customer Lifecycle Marketing : Personalize campaigns to increase customer loyalty and grow revenue. Industry Solutions : Let our industry experience help power your industry success.

- Get any lead source into your lead management software. - Add or import leads into your lead management software. - Use our API to integrate with any CRM system or software solution. - Setup easy sales lead management for your best sales agents - Recycle sales leads so that they are contacted fast - Enable teams to pull sales leads and complete for sales leads - Enable managers to setup sales lead management based on proven strategies - Proprietary power dialer allows agents to call more leads in less time - Lead prioritization allows agents to easily call the most important leads - Real-time notifications allow agents to respond quickly to customers - Automated email and direct mail nurture campaigns - Real-time notifications for opened emails, new leads, and timed events - Easy email and direct mail template editor with samples - Easy-to-use drag and drop CRM system and lead nurture editor - Metrics on all lead sources, sales agent productivity, lead penetration, attempted calls, and more - Custom and real-time sales reports that are easy to understand - Make fast decisions with lead management software built for sales teams, call centers, and franchise operations