What is it all about?
Marketing automation made simple Make sales and marketing teams best friends with our no hassle marketing automation platform Gain greater insight into ROI, increase marketing accountability, and more Automate your marketing with Pardot.
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Who is it for?
Email Marketing Email is the heart of your online marketing, so make sure you’re getting the most from your efforts with our powerful email tools. Lead Generation Keep your pipeline fully stocked with a steady flow of high-quality leads using Pardot’s landing pages, form builders, and search connectors. Lead Management Use lead scoring and grading, prospect tracking, and lead nurturing to ensure that the right leads go to the right reps at the right time. ROI Reporting Pardot’s powerful reporting and analytics functionalities allow marketers to finally discover the true ROI of their marketing efforts, leading to greater marketing accountability. Sales Intelligence Your sales team’s time is valuable. Give them the tools they need to pursue only the hottest leads. Social Marketing Your clients and prospects maintain a constant presence on social media — why shouldn’t you?
Generate high-quality leads. Create custom, targeted emails. Accelerate sales pipeline. Calculate marketing ROI.
Pardot was ranked #1 in total cost of ownership in lead management automation by leading analysts and significantly improves performance for sales and marketing teams.