Quantcast

Key Features

Search : Get the best understanding of your audience through demographic and geographic data, along with detailed information around interests that includes similar websites your audiences frequent. Access your data on the Quantcast website or via the Measure API. Insights : See traffic and demographic profiles by content consumed, features used or ad campaigns exposed, across all your properties, mobile and web. Mobile : Use Quantcast's product insights to help you find and attract new users, and make sense of how they move between your platforms. You can showcase your audience publicly, and your audience data to advertisers looking to buy media across your mobile properties. Compare : Give meaning to your metrics. An essential element of all our measurement profiles, Quantcast's Compare tool lets you see your site's activity in relation to your competition. Cross-Platform Usage : Understand how groups of logged-in users return across platforms. Analyzing return visits can help you measure efforts to migrate users between platforms, as well as show advertisers multi-platform usage.