eLead CRM vs AutoRaptor
Cultivating long term relationships with present and potential clients or customers has always remained one of the most crucial aspects of developing and maintaining any successful business organization. Automotive dealers are no exception. In recent years, Customer Relationship Management (CRM) software solutions have gained dominance in the automotive industry as well. Automotive CRM offers numerous benefits to users.
The major advantage of using automotive CRM is about maintaining customer interactions in one place. Some of the tasks associated with this include managing contact details, setting appointments, providing technical support, etc. With these software suites, you also get to organize your dealership as it enables easy storage of customer information, such as home address, emails, phone numbers, buying history, and many such details, making it easy for you to retrieve any information you need by simply entering keywords. A CRM interface also sends notifications when an inquiry is sent by a potential customer, so you can respond to it quickly and efficiently, thus improving your chances of selling units.
If you are looking for a reliable automotive CRM, take a look at our review of the two famous software suites: eLead CRM and AutoRaptor.
Overview
eLead CRM
eLead CRM is a web-based platform that requires only a single login and strategically manages marketing, customer database, customer retention, sales processes, and more. Being one of the leaders in the automotive industry, it is focused on helping you improve customer lifetime profitability.
The CRM system is developed from scratch by some of the leading programmers, developers and professionals in the automotive industry and has been tuned over the years. It can be used by dealerships of all sizes to maximize their sales, provide improved service, and effectively manage the customer life cycle. If you wish to benefit from a single provider for all your CRM needs, including data mining and call center, then eLead CRM would be a great choice for your company. The service also lets you mix and match the different functions you need based on the changing nature and requirements of your business.
To know more about this service visit DiscoverCloud’s Knowledge Base here.
AutoRaptor
Web-based CRM software, AutoRaptor also excels as a provider of Internet Lead Management (ILM) solutions and enables a dealership’s salespeople to better relate to their customers. The software has an easy to use interface, can be accessed from anywhere, provides comprehensive features, and is known to transform more leads into sales.
From market automation to sales automation to collaboration to customer service, the product offers a wide variety of features to cater the varying needs of dealerships of different sizes. Some of the prominent features offered by this service include email marketing campaigns, sales and inventory integration, internet lead management, sales and performance reports, and a lot more. If you wish to enhance your dealership’s current sales process into a results-driven one, then choose AutoRaptor as your service provider.
Benefits
eLead CRM
- User friendly, flexible and fast lead generation.
- Comprehensive customizable reporting.
- Complete access to customer data via mobile app.
- Integrates with a vast number of online marketing and DMS providers.
AutoRaptor
- Fast and effective lead generation.
- State-of-the-art tools.
- Easy to use.
- Affordable solution that helps improve sales.
Head-to-Head Matchup
eLead CRM | AutoRaptor | |
Supported Platforms |
Web based Mobile |
Web based Mobile |
Features Offered |
Lead tracking and response Custom messaging Comprehensive reporting Flexible lead generation Automated quotes Automated email response Targeted marketing control Vehicle valuations and more |
Campaign management Customer database Remote access Call center management Quote management Custom reports Email marketing campaigns Desking tool and more |
Conclusion
Among the two, eLead CRM gains a slight advantage over AutoRaptor mainly because of two reasons: the service is cost effective and there is good follow-up by the company which keep its existing customers coming back and attract new customers as well.
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