By Aparna Mishra | 11/18/2015 | SaaS Vendors

HOOVERS

Information is key to the success of any business. And this information or data needs to be consolidated and presented in a manner that allows organizations to take actions based on what they find.  Hoover’s (Hoovers), which became a subsidiary of The Dun & Bradstreet Corporation in 2003 offers organizations this information all under its umbrella.  

Through Hoover’s, get information based on companies and industries along with contact information. This helps in getting organizations started to find new leads, contact new leads, and in preparing sales pitches. And even before organizations start on generating new leads they would want to have information about their competitors. Hoover’s offer you this information to prepare your sales pitch and to gain that competitive advantage.  Click here for more information on Hoovers on DiscoverCloud.

Here are some of things that you get with Hoover’s. Its web-based and user friendly interface allows organizations to conduct its research: to search for companies, industries, contact information, build lists and do much more. It is easy to navigate to search for information in just few clicks. Through Hoover’s plug n’ play modules there is no need for any implementation and it carries out data cleansing and analysis for you.  

Depending upon the information you are looking for here are some stats that shows the capability of what Hoover’s has to offer.  If you are looking for company information you get access to over more than 85 million public and private companies around the globe and this includes information about the company, its history, information about its competitors and financial information.  

If you are looking for industry specific information to devise your sales strategies then you get access to over 1,000 industries along with specific trends in particular industries, opportunities in various sectors and financial health of those sectors.  

Want to get hold of the right person and/or contact details, turn to Hoover’s and get access to over 100 million contacts with their names, contact details, job titles, biographies and career information. Never miss out on pursuing a lead or closing the deal because you were not able to get in touch with the right person.  

Are you getting lot of those bounced emails or wrong numbers? Let Hoover’s Optimizer take care of this issue. It will help you clean your data by validating it against Dun & Bradstreet’s global database. Hoover’s Optimizer will present you with data that is most updated, will clean out duplicates and also present you with data that will allow you design effective marketing and sales campaigns.

Get an in-depth understanding of your business by combining your customer database with that of Hoover’s through Hoover’s Analytics. The data that is then presented to you allows you to identify opportunities, prioritize your prospects, and design your campaigns. Further, Hoover’s allows for workflow integration by incorporating its data in your sales and marketing applications and you get real time information to formulate and modify your strategies.   

Here are some of the other features that Hoover’s, which is a data-as-a-solution offers: mobile friendly content for easier access even while you are on the move, company family trees allows for understanding parent companies, and build your lists based on various search criteria such as size and location. 

Read more about Hoover’s in our blog

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